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Website security in focus: 7 essential tips to ensure your site’s safety

by | Aug 1, 2024 | Public Relations

Despite a surge in website building simplicity, many website owners are unaware of effective hacker protection measures. Visitors and clients do not want shady hackers to find out about their private details; therefore, if they do not feel that their financial information is safe, they will not return to your website.

Every potential or existing customer anticipates a safe online experience regardless of whether you operate an enterprise or a small business. A 2019 Google Registry and The Harris Survey report demonstrated that business owners are creating websites nowadays, but most Americans have a major knowledge gap regarding website security. 

Although 55 percent of the participants scored themselves an A or B for online security, around 70 percent of them misidentified what an appropriate URL for a web page should resemble. Several ways are there to reassure clients, staff, and yourself that your website is secure. 

It is not necessary to rely on speculation when it comes to website safety. That’s why we elaborate on the 7 nifty tips to ensure your website’s safety. So, don’t worry, and consider these precious strategies! 

1) Install a top-notch SSL certificate

If you are setting up a new website, you might believe that data security is rare technology only large corporations or news organizations want. However, to secure your site, you will have to have an SSL certificate if you want customer traffic. 

Any private data customers sent to your server earlier was transmitted in simple text. Anyone who snatched up the data would be entitled to access everything – passwords, financial information, email addresses—everything. 

All private data is encased in a further degree of security using an SSL certificate, rendering it inaccessible. You should get an affordable SSL certificate through authorized resellers or certificate authorities. Getting an SSL certificate is the fundamental stage in creating a secure web page. If not, guests will see this cautionary message:

website security

2) Set strong passwords

Did you know that nearly 40 percent of small business participants in a poll claimed that a breach in employee password security led to a hacking attempt on their organization? Each assault cost, on average, $380,000! Given that many individuals are aware of the necessity of using complicated passwords, providing such a precautionary measure may seem straightforward, but that cannot ensure that it is consistently adhered to.

Establishing reliable passwords for web servers and website administrative accounts is imperative. Still, it is also crucial to educate people on the best procedures that assist in maintaining the safety of their accounts. 

The necessity for passwords to have a minimum of six characters, as well as numbers, special characters, and a capital letter, is a particularly well known illustration of how these standards operate. You must avoid using credit card details as passwords and disclosing them to people not affiliated with your bank.

3) Keep your website updated

Did you know that by 2025, it is predicted that cybercrime would cost the world economy $10.5 trillion every year? Maintaining the most recent software versions is essential for keeping your website safe. This holds for the CMS and any other software you may be using on the website, including the OS of the web server. 

Scammers conceal their digital assaults using the website’s security weaknesses. If you utilize a web hosting company, you won’t be concerned about these safety improvements since the service provider will handle the hassle of software upgrade for you.

4) Employ a WAF for proactive protection

Obtain a web application firewall (WAF) if you wish to safeguard your website with the strength of Arnold Schwarzenegger. Firewalls are commonplace if you’ve been online for the last 25 years. Since it relies on established standards to recognize and stop assaults, a web application firewall is comparable to the firewall on your PC. It renders them especially successful in stopping widespread threats like SQL injections, cross-site scripting (XSS), and cross-site forgeries. 

The three basic types of WAFs that serve as the primary line of protection are:

  • Powered by a hardware barrier and network-based 
  • Host-based 
  • Cloud-based

5) Never help the hackers

Did you know that email is used to spread 92.4% of malicious software? This renders it the most effective strategy. Therefore, you should constantly be alert for anything out of the ordinary in your email.

You may always use additional technology to safeguard your website, but you shouldn’t lose sight that human mistakes cause 95% of data breaches. You may safeguard your online presence by being alert and skeptical about texts, emails, or cell phone calls requesting personal information. Although it seems straightforward, scammers are becoming more proficient. Here are five steps you can do to ensure that your website does not invite unauthorized guests: 

  • Watch who you provide permission to access your website. 
  • Be wary of unsecured or public Wi-Fi networks. 
  • Modify the passwords and initial configurations.
  • Never open attachments or click on links that appear suspicious in emails. 
  • Only rely on validated authorities.

6) Technologies for intrusion detection and prevention (IDPS)

Systems for detecting and preventing intrusions (IDPS) are created to guard against cyberattacks on your website. Both host-based and network-based IDPS systems are available. On the servers that host your website, host-based IDPSs are deployed. They keep track of traffic to and from the server’s location and can spot and stop intrusions. 

Traffic that travels to and from your website is monitored by network-based IDPSs that are deployed on the network you operate on. Although both kinds of IDPS can successfully thwart attacks, they offer unique advantages and disadvantages.

7) Employ anti-malware software

There are numerous malware prevention programs available. Some offer no-cost alternatives, such as Bitdefender Antivirus Free, while others, like SiteLock, require a subscription. Around 12 million websites utilize SiteLock, which provides a variety of subscriptions with various degrees of security. 

This suggests that you can customize your safety measures to meet both the requirements of your website and your financial capacity. It offers a variety of safety services, such as:

  • A web search
  • Identifying and removing malware 
  • Fixing vulnerabilities
  • DDoS defense 
  • Firewall for web applications
  • PCI adherence

Do you know that a DDoS assault can cost a small firm up to $120,000? You may be particularly vulnerable if you work in the financial or retail industries. Nobody is secure, though; according to Cloudflare, network-layer DDoS assaults climbed up a staggering 109% in Q2 2022 compared to last year. So, employ top-notch anti-malware software today to boost your website security!

Conclusion

Do you manage a website for a business? If that’s the case, you safeguard your personal details and the confidential data of your customers, prospects, and coworkers. Yet, stress is unnecessary. The task of creating a secure online presence was intimidating in the past. But how about now? You do not require enormous money or years of development knowledge to safeguard a website and protect its visitors. With the aforementioned 7 tips, anybody can protect their website security! 

Kruti Chapaneri
Kruti Chapaneri is an aspiring software engineer and passionate writer with a strong interest in the intersection of technology and business. She is excited to use her writing skills to help businesses grow and succeed online in the competitive market.

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