VoIP technology is not just about making calls over the internet. It's a strategy, a tool that redefines the core of customer service by enabling real-time, clear, and cost-effective communication. For businesses tirelessly working to enhance their customer...

8 tips for being a perfect podcast guest when representing your brand
Ready to step into the spotlight and represent your brand like a pro? Being a podcast guest is a fantastic opportunity to showcase your expertise, connect with a passionate audience, and leave a lasting impression. In this article, we'll spill the beans on how you...
5 digital marketing tools to help you develop a robust PR strategy
In today's rapidly evolving digital landscape, establishing a robust PR strategy is no longer a luxury but a necessity. Most people look online to find brands that can fulfill their needs. In fact, according to a report from Visual Object, 76 percent of consumers look...
4 ways PR and influencer marketing work together during crisis
The size of the public relations market in the U.S. in 2023 is expected to be $17.8 billion, a 2.7 percent growth from 2022. This comes as no surprise given that most brands face negative PR at some point. Something as simple as a wrongly-worded social media post...
5 of the best ways to use PR for lead generation efforts
The benefits of public relations go beyond building brand awareness or reputation management. Today, marketers invest in PR for lead generation and conversions, not just to spread brand awareness. HubSpot reports that lead generation is the top marketing priority for...
Agile content marketing: A smart guide for marketers
Want to learn about agile content marketing? You’ve come to the right place. In a dynamic marketing environment, it all depends on whether or not your marketing solutions can stand the test of time. You need evergreen content and marketing strategies that constantly...