Unless you’ve been living under a rock for quite some time, you must’ve noticed that PR has gone well beyond simple press release writing. We live in the digital world where PR overlaps with other channels of communication, content marketing in particular. But way too...
Some people are made for public relations. Ever since their school days, they were the ones who made the links between people. They were the ones who were always in the loop and were always in every crowd. Although they weren’t the star athletes, they knew how to...
Blogging has transformed from a simple online pastime to a feasible career option, with countless people from all walks of life spending time sharing their thoughts, feelings, and stories through their personal blogs. PR agencies and bloggers can develop very healthy...
Starting a PR firm has never been easy, but it’s become an even more difficult task in today’s times. The growth of the digital environment’s popularity has generated more and more competition between brands in every niche and industry. As a professional who’s...