Media Relations
Build relationships with journalists and gain visibility with Agility’s all-in-one, AI enhanced media contact database and outreach platform
Amplify Your Story with AI
PR CoPilot revolutionizes your media relations with AI-powered features tailored for every stage of your outreach journey,
seamlessly integrated into Agility’s top-rated media contact database and outreach platform.
Craft Content Quickly
PR CoPilot complements creativity, accelerating the writing process with AI while keeping you in control. Overcome writer’s block and enhance content creation efficiency, helping you effortlessly turn your key messages and core ideas into high-quality press releases and outreach emails— whether drafting a new announcement or refining an existing message.
- Draft AI-Augmented Content Quickly
Turn your core ideas, key messages, quotes, and tone preferences into drafts in seconds.
- Fine-Tune Your Writing
Use AI to help adjust tone, correct grammar, polish style, and modify content length — making sure every piece is polished and ready for distribution.
- Craft Multilingual Content
Easily translate distribution content in multiple languages, ensuring your message reaches a global audience with the precision of AI-driven translation.
Find Journalists and Media Outlets Effortlessly
PR CoPilot intelligently analyzes your content to identify the most relevant journalists and media outlets for your story. Our advanced AI powered targeting capabilities and an extensive PR media database ensure you identify key voices to amplify your story.
- AI-Powered Distribution Searches
Leverage cutting-edge AI to match your pitches and press releases to relevant journalists and media outlets based on keywords, regional relevance, content focus, and more.
- Access 1M+ Journalists and Media Outlets
Find ideal journalists from our 99.6% accurate global database of 1.1+ million unique media contacts and outlets. Our dedicated in-house global research team ensures regular updates, empowering users to focus on strategy over bounced emails.
- Unlimited Searches and Contact Lists
Agility keeps you in the driver's seat, whether you prefer building your own media contact lists with flexible keyword filters or using AI-guided recommendations.
Effortless, AI-Enhanced Media Pitches
Design and distribute customized media pitches that capture attention and drive engagement with Agility’s AI-enhanced email distributions. Our platform simplifies the pitching process, allowing you to manage your communications seamlessly from a single interface.
- Individualized AI-Powered Media Pitches
PR CoPilot analyzes the journalist’s profile and outlet to help create pitches relevant to your recipient. You can also adjust desired outcomes, tone, length, urgency, language, and more, enhancing the likelihood of coverage.
- Optimize for Maximum Engagement
Utilize PR CoPilot to create compelling subject lines and preview text. Boost outreach with multimedia elements and personalized fields like recipient names and media outlets. Preview your emails to ensure ideal formatting across all devices.
- Track Performance with Advanced Metrics
Measure your outreach success with detailed insights, including open rates, clicks, and delivery performance. Identify engaged journalists and streamline follow-ups.
Real-Time Journalist Coverage and Social Monitoring
Find journalists and track their activities, social posts, and distributed content in real time to tailor your distribution lists and pitches effectively.
Agility’s Influencer Streams offer one centralized location to find, view, and follow up on real-time coverage from journalists.
- Track journalists’ requests on social media for PR opportunities to secure earned coverage
- Uncover potential new contacts discussing topics relevant to your brand to add to your media lists
- Engage with relevant journalists right from the influencer streams to nurture meaningful relationships
Distribute Your Story via Newswire
Add-On Feature
Amplify your story and guarantee enhanced visibility with Agility’s in-platform newswire solution, which provides access to a wide range of media outlets, saving valuable time and expanding the reach of your message. Additionally, use PR CoPilot to create high-quality drafts, generate headlines, and refine copy for tone, length, spelling, and grammar.
- Unlimited words for one flat-fee
- Add multimedia
- Monitor performance with in-depth reporting metrics
Ready to Discover the Future of PR?
Frequently Asked Questions
How many media contacts are in your database?
Great question! Our PR media database includes over 1.1 million journalists, influencers, and outlets, and we don’t double count contacts or include editorial opportunities to inflate our numbers.
Am I restricted to searching by beats when looking up contacts?
Nope! Agility’s powerful keyword search tools ensure you find the media contacts talking about the topics important to your brand. And you can filter results by region, beat, or other qualifiers to find your best match. Plus, you still have the option to look up contacts by location, media type, and more.
What kind of support do you provide for users?
Our top-rated support team is available via chat, email, and phone support 24/7, so users can easily get in touch whenever they have questions. We also ensure every client is set up for success by offering free training sessions for new or existing users. Our clients rate us higher than other industry players in quality of support, ease of doing business, and ease of setup.
What Is the cost of your media database?
We’re so glad you asked! View our pricing page to get details on our packages and pricing.
How are you different from other media database providers?
We stand out from other media database providers in three ways:
1) Our data accuracy—we have over 1.1 million unique contacts and outlets with the right profile and contact information 99.6% of the time.
2) Our global in-house research team provides over 2 million manual updates to the database to ensure a direct email address 96% of the time. And on rare occasions, when that information isn’t available, or you can’t find a niche journalist or outlet, you can count on us to find and update the profile! Clients can request customized research projects free of charge.
3) Our customer support—we’re dedicated to ensuring we’re with you every step to guarantee your success with our tools. Hear more about why users love us on G2.
Are there cost savings when I purchase multiple news releases?
Absolutely! Our newswire bundles offer the best value, so you’ll save more as you send more.