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Video Games
Diving into The Division: Breaking down Pre-release hype

Diving into The Division: Breaking down Pre-release hype

Today saw the release of the latest Tom Clancy game for PS4, Xbox, and Microsoft Windows—The Division. And while the game’s release has already caused a multitude of problems for creator UbiSoft, we’ve put our media monitoring and analysis software to work measuring...

Reviewing Twitter reviews of Star Wars: The Force Awakens

Reviewing Twitter reviews of Star Wars: The Force Awakens

There has been an awakening. Have you felt it? Now that the Dec.16 embargo on reviews for the next chapter in the Star Wars film saga has expired, all media avenues are now flooded with review content. But in what may have been the most secretive marketing campaign in...

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