As we head into the final stretch of summer break for U.S. students, who typically return to school in mid-August, Agility PR Solutions’ Back to School media tracking analysis (for coverage between July 30 and August 12) noted an ongoing steep increase in weekly...
Recent consumer research suggests that while families are expecting to spend a bit more on back to school shopping this year, the big shift in their habits is in the timing. The 2019 Brand Keys Back-to-School (B2S) study finds that families are shopping earlier, urged...
The retail cycle always has us thinking about things a bit earlier than we’d like, and “Back to School” season is no exception! Here at Agility PR Solutions, the Media Insights team is tracking media coverage related to “Back to School” shopping in both the U.S. and...
Spoiler alert: Caution, “Game of Thrones” fans who are not caught up to and including season 8, episode 4, here be spoilers! Going into a recent episode, “Game of Thrones” fans were primed for big developments in the aftermath of the Battle of Winterfell. Did anyone...