Public relations has a direct impact on your brand visibility and how people relate to you. If public relations is directly proportional to brand awareness, email marketing also influences the reach of your brand. In other words, PR and email marketing can work in a...
Kevin George is the Head of Marketing at EmailUplers - one of the fastest growing email design and coding companies, specializing in crafting beautiful email templates, PSD to HTML email conversion, and much more. He loves gadgets, bikes, jazz, and breathes ‘email marketing’. He is a brand magician who loves to engage and share insights with fellow marketers. Feel free to connect with him on Twitter.
Elevating your emails with rich media
The modern email subscriber likes to “see” rather than “read.” That’s why visual marketing with rich media has gotten so popular nowadays. GIFs, cinemagraphs, and videos are the main rich media elements that can be effectively used in emails, in addition to static...