Everyone needs an editor. In our world of public relations, everyone is a writer and an editor at some point. Here are some tips for being a better editor, whether you are reviewing the work of a colleague or giving your own first draft one last look: Read it...
Beth Casteel is a senior counselor at The Reis Group. With more than 12 years leading public relations for healthcare organizations after a career as an Associated Press journalist, she is adept at developing communications and media relations strategies and has a passion for communicating about science—and riding her bike.