2 October 2024: Wise Up PR, an award-winning boutique communications agency based in Boston today launches its new brand identity.
The project, over a year in planning and execution, saw Wise Up PR partner with (GUERRILLA), a design-led digital agency, with specializes in web design and visual branding.
This new brand identity includes:
- An updated logo and brand identity, across all touch points.
- A new website, with more information and detail about Wise Up PR’s offering, supported by a much enhanced user experience.
- Newly commissioned hero images to accompany each case study. Wise Up PR commissioned artist Dom Guzman for this work and his editorial artwork and images have appeared in many leading media outlets.
The launch comes at a time of growth for Wise Up PR, having built up a portfolio of clients across a host of sectors including B2B technology, defense, martech, energy, fintech and sensors. The new brand identity aligns with the heart of Wise Up PR’s offering and ethos – Big Client Experience, Boutique Agency Care.
Founder of Wise Up PR, David Claxton said: “We’re proud to share our new brand identity today. Much work and collaboration went into this project and this identity doesn’t just mean updates to how our logo looks. For us, it represents the next step in Wise Up PR’s growth and defines exactly how we help our clients, regardless of their PR challenges, or the sector they operate in.”
