Interpublic Group (NYSE: IPG) agency Golin, announced a new partnership with West Monroe, a Chicago-headquartered digital services firm that blends industry expertise with deep operational and technology capabilities to deliver real, measurable results. West Monroe selected Golin as its public relations agency of record. Work started earlier this year and is primarily serviced out of Chicago.
The Golin team will help shape and execute a storytelling effort that showcases West Monroe as a digital trailblazer. As the firm celebrates its 20-year anniversary in 2022, it is poised to continue its significant growth, including expansion into international markets.
“Companies in every sector are looking at digital capabilities and expertise not just to grow, but to be agile as they assess the post-COVID landscape, and West Monroe was made for this environment,” said Tim Peters, U.S. corporate lead for the Midwest and West regions, Golin. “We’re thrilled at the prospect of marrying our deep expertise in corporate storytelling with West Monroe’s unique set of subject matter expertise that touches every vital part of today’s economy.”
As a pair of growing, dynamic, Chicago-based firms, Golin and West Monroe seized on an opportunity to capitalize on their shared backgrounds in order to meet this unique moment of transformation for businesses in all sectors.
“We see 2022 as a moment where we’re taking a big step forward, not just in terms of our client work but in the talent that we’ll pursue to help us keep growing,” said Christina Galoozis, West Monroe’s external communications lead. “In addition to seeking a global partner that can provide our brand with advisory support as we significantly scale, we want to creatively share the story of why we’re uniquely suited to guide organizations through the change that’s happening around them. We chose Golin to help us do that at the highest level.”
About Golin
Golin is a global public relations agency that helps companies create change that matters. Together, we discover powerful human truths that bind us, create with bravery and collaborate inclusively and obsessively. Golin’s 1700 global employees operate across 50+ offices worldwide, allowing us to provide our clients with comprehensive solutions for multi-market, regional and global communications programs. Golin was named PRovoke Media’s 2022 overall North America Agency of the Year, PRovoke Media’s 2022 and 2021 North America Large Agency of the Year, PRWeek’s 2021, 2020 and 2019 Global Agency of the Year, AMEC’s 2021, 2020 and 2019 Communications Research + Measurement Team of the Year, a 2021 Chicago Tribune Top Workplace and is the first-ever PR agency to be credited with “ideation,” when the firm took home Gold and Silver Lions at the 2019 Cannes Lions Festival of Creativity.
