Breaking down the three phases of crisis management Oliver S. Schmidt, co-founder and CEO of C4CS, LLC, has helped organizations in over 40 countries prepare for, respond to, and successfully resolve crises. When Oliver and his team are not able to help an...
Level up your crisis communications: How an integrated PR platform will transform your crisis preparation, response, and outcome
Infinite crisis possibilities loom on the horizon, threatening chaos, anxiety, and reputational harm. The consequences of delivering a delayed, incorrect, or tone-deaf response are costly. Your organization must prioritize responding in a timely and appropriate manner...
10 PR podcasts to check out in 2022
If you’re anything like us, you’re always hunting for a new PR podcast to add to your library. We like a mix of business and pleasure, and when that happens in the same show, all the better! We put together a list of 10 PR and comms podcasts from the US, UK, and...
A crisis comms perspective: Michelle Garrett shares her thoughts on the Oscars incident involving Chris Rock and Will Smith
Whether you watched the Oscars on Sunday night or not, it’s more than likely you’ve heard about or seen a clip of Will Smith slapping Chris Rock on stage after Rock made a joke about Jada Pinkett Smith. The incident has not left the headlines since. Michelle Garrett,...
Crisis Comms Mastery Virtual Summit: Top Tips from the Experts
From March 24-26, over 2,000 registrants joined us for our second annual Crisis Comms Mastery virtual summit. This year we had 15+ sessions from a lineup of world-class PR and crisis comms experts, including former journalists, agency owners, authors, and podcast...
Molly McPherson Says Your Next Crisis Will Be Digital: Crisis Comms Mastery Keynote Session Recap
Molly McPherson was working at the Federal Emergency Management Agency (FEMA) when Hurricane Katrina wreaked havoc on the city of New Orleans and surrounding areas. While FEMA’s response to the crisis was appreciated by the people receiving aid, it was brutalized by...
Prepare. Respond. Resolve: Learn from World-Class Experts at the 2022 Crisis Comms Mastery Virtual Summit
Our second annual Crisis Comms Mastery virtual summit is happening later this month on March 24-26. Keynote Molly McPherson, APR, crisis comms expert and author of Indestructible: Reclaim Control and Respond with Confidence in a Media Crisis headlines this special...
PR Profiles, Episode 3: A Conversation with Melissa Agnes, Founder and CEO of the Crisis Ready Institute
“My story is a story,” says Melissa Agnes with a laugh, recalling how she, an entrepreneur since she was 21, got into crisis communications. Thirteen years ago, Melissa had no idea she would one day be an expert in crisis comms—or that it was even a field she could...