CRC: Cindy Riccio Communications, a fast-growing and leading independent PR & digital marketing agency based in NYC, announced that it has been selected as AOR in the US for HugePOD, a global leader in print-on-demand apparel design and manufacturing.
HugePOD brings nearly a decade of international fashion experience and connections to its global network, including the world’s best manufacturers and suppliers, which enables customers to receive the best and most sustainable products for their clients. In addition, HugePOD has established a strong and flexible supply chain for world-class retailers including Steve Madden, Forever New, Landmark, and SHEIN, among others.
The PR and influencer marketing campaign for HugePOD will support its growth in the U.S. as it seeks to offer small and mid-sized business owners a proven, fast, and cost-efficient process from design to doorstep. HugePOD provides a multitude of innovative technologies including Artificial Intelligence (AI) capabilities, and a drag-and-drop tool to help users directly design a 3D mockup of a garment on a desktop computer or mobile device.
“We’re excited to partner with CRC to introduce our cutting-edge print on demand technology to apparel manufacturers and business owners all across the country. CRC has a longstanding heritage in the apparel category and their demonstrated expertise breaking through to this business sector will be pivotal in growing our business in the US,” said Ying Dai, Chief Marketing Officer, HugePOD.
“We look forward to a robust PR plan for HugePOD that will kick off with their first US press event at MAGIC Las Vegas from February 14-16 to showcase select products available. Editors and influencers will be able to experience the physical presence featuring more than 200 garments manufactured by HugePOD,” said Cindy Riccio, President & Founder of CRC, Inc.
About HugePOD
HugePOD is a global leader in print-on-demand apparel design and manufacturing. HugePOD includes a global network of diverse manufacturers and has developed a flexible fashion supply chain for world-class retailers including Steve Madden, Forever New, Landmark, SHEIN, among others. HugePOD has more than 200 employees across its offices on three continents.
About CRC, Inc.
CRC is an independent, full-service PR and digital marketing agency with a long-standing reputation of creating innovative campaigns to help its clients achieve their annual business goals. Established in 2007, CRC was recognized in 2018, 2019 and 2020 as one of the top 20 NYC PR firms, selected from more than 2,000 firms based on reputation, credibility, experience and professionalism as ranked by Expertise.com. The firm has also been recognized by the New York Observer as one of the top New York Specialty Agencies. For more information, please visit www.cricciocomm.com.
