March 11th, 2021 – Multi-award winning public relations and digital marketing company Sherlock Communications has launched Sherlock SEO, a specialist SEO division, to offer on search engine optimisation programmes for local and international clients.
For SEO specialist and project lead Stella Ferreira at Sherlock Communications, the expansion is a natural progression for the six-year-old company with operational headquarters in Sao Paulo, and eight regional offices located strategically throughout Latin America. “We have organically grown into the area. Particularly of international clients, having a website optimised is crucial to their success in Latin America so incorporating clever SEO into our communications campaigns was the backbone of much of our success for clients in the last year. Launching a specialist technical SEO division is the next logical step for us, and Sherlock SEO has the best tools and the best technical professionals in the market. We are very excited about the growth potential for our clients”.
“We have been working with Sherlock Communications and their digital PR services for the past three years. The team has been a strong asset since day one, providing excellent results across all our campaigns. The team creates engaging and relevant content for our products, while earning strong links in high-tier media publications. No less important, they are amazing to work with”, said Carla Rosocha, Earned Media Team Lead from Better Collective.
An independently owned consultancy, Sherlock Communications specialises in supporting international companies to understand and engage with Latin American markets, and clients can avail of a huge suite of integrated services that include consultancy and strategic planning, content marketing, influencer marketing, media relations, social media marketing, search engine optimisation, app store optimisation, website development, and production services.
The fully bilingual team comprises SEO specialists, journalists, digital marketers, designers, PR and paid media professionals, as well as a panel of industry based consultants. Specialist areas covered by Sherlock Communications range from sport to fintech, blockchain to real estate, agribusiness to travel.
“2020 was a challenging time for us, and for our clients, and the pandemic continues to represent a major public health concern in the region. Local lockdowns and restrictions on movement led to unprecedented changes in consumer behaviour here in Latin America. Smart companies will quickly take advantage of this, and get a strategic SEO plan in place”, added Stella.