Global Results Communications (GRC), an award-winning, full-service public relations powerhouse focused on high-tech and all the verticals it touches, announced its new client, Mercatus, a Silicon Valley company that has quickly created a modern, mobile-enabled data platform empowering private market equity firms to make investment decisions quickly.
“We are pleased to be selected as the agency of choice for a frontrunner providing a more agile and connected infrastructure to an industry that has largely been dependent on legacy systems,” says GRC Founder and CEO Valerie Christopherson. “Given our expertise in and success with elevating the market presence of pioneering enterprises delivering cutting-edge technologies, we look forward to helping Mercatus achieve its mission-critical goals.”
Considering the break-neck growth of the private markets, particularly alternative assets—which Preqin predicts will reach $14 trillion by 2023—investment decision making requires more insight and speed. At the heart of the Mercatus platform is its ability to dynamically and systematically connect the most critical data locked up in financial models, documents and workflows across the entire organization and provide transparency across the entire investor value chain, down to asset and site level.
GRC will provide a full-service communication strategy bolstered with media and analyst relations to generate coverage in top-tier news and industry trade publications that sheds light on how Mercatus is making a global difference as more than a solution but a matter of business.