New York, US — [June 18, 2026] — Multi-award-winning communications agency, SourceCode Communications, has been selected as the North American communications and marketing partner for challenger ticket marketplace, Ticombo - the latest in a slew of consumer client...
PR Agency News
Early Product Messaging Nearly Halves View Rates on Creator Assets, New Billion Dollar Boy Research Reveals
New research from Billion Dollar Boy, the social agency with Creator Instinct®, reveals that leading with product, benefit or brand messaging too early in creator-led social content can reduce the number of viewers who watch at least 25% of a video by 44% across...
Arketi Group Expands Digital, AI Capabilities With Addition Of Sperling In Boston
Second strategic expansion in recent weeks adds deeper AI, app development and web development capabilities to Arketi's growing integrated platform ATLANTA, June 17, 2026 — Arketi Group, an award-winning digital marketing and public relations agency for...
Purpose Remains a Powerful B2B Growth Driver, With 80% of Business Buyers Willing to Pay More
AMA New York Brand Purpose Study reveals purpose goes beyond consumer demand, increasingly influencing major B2B purchasing decisions and pricing According to new research among U.S. business buyers, nearly three-quarters indicate that they have purchased from a...
Carve Communications Strengthens Leadership Team with Appointment of Julie Stern and Expands Client Portfolio with Three New Agency-of-Record Wins
Miami, FL — June 17, 2026 — Carve Communications, an intentional, proactive PR partner that delivers meaningful outcomes for consumer and enterprise brands has announced the appointment of Julie Stern as Vice President, alongside three new agency-of-record...
Mazarine Group Acquires Luxury Public Relations Powerhouse Bacchus to Present a New Paradigm for Global Communications & Vic Engagement
Mazarine, the independent global creative group founded by Paul-Emmanuel Reiffers over three decades ago and specialising in fashion, luxury, art and culture, today announces the acquisition of Bacchus, the international public relations and digital agency renowned...
The Edge Brands are Missing: Doing good and driving growth are not mutually exclusive. Brands can do both. And there are compelling commercial reasons why they should.
78% of people in the UK are highly committed to at least one cause. Brands that connect with the causes people genuinely care about can trace 21% of their brand advocacy, and 8% of their price premium to those associations. ‘Doing good’ associations account for 10%...
Moburst Names Veteran Brand Storyteller Robert Lee Vice President of Branding
Award-winning creative director behind Capital One’s “What’s in your wallet?” campaign brings more than 25 years of experience building iconic brands across advertising, fashion, media and finance New York – June, 2026 – Moburst, a leading full-service mobile-first...
Highwire Names Kelly Losko Chief Financial Officer as Agency Enters Next Phase of Growth
The appointment follows Highwire's acquisition of The Bliss Group, announcement of AcroAI, and the launch of Highwire Health, as the firm becomes the most formidable mid-sized agency in the US. SAN FRANCISCO and NEW YORK, June 15, 2026 (GLOBE NEWSWIRE) -- Highwire, a...
Fernando Sánchez Servitje Acquires Legion Advertising, Announces Vision for Next Era of Multicultural Brand Strategy
New ownership positions 25-year agency for expanded growth across U.S. Hispanic and cross-border markets DALLAS, TX — June 15, 2026 — Legion Advertising LLC, a boutique marketing, advertising, experiential and strategy agency with more than 25 years of experience,...
Survey reveals nine consumer patriotism segments shaping brand loyalty as 250th approaches
As America nears its 250th birthday, patriotism continues to shape brand loyalty. Findings from the 25th annual Most Patriotic Brands survey by Brand Keys reveals consumers reward brands that reflect their values and sense of national identity. Expanded this year to...
Moburst Taps Seasoned Tech Strategist Salam Beasan as Vice President of AI and Innovation
With more than 15 years in data and product strategy, Beasan will lead the global agency's next phase of AI-driven client growth New York – June 11, 2026 – Moburst, a leading full-service mobile-first digital marketing agency, has named Salam Beasan vice president of...